How Influencers Enabled Jack Daniel’s Honey To Reach New Audiences
Jack Daniel’s wanted to raise awareness of their Jack Honey whiskey being best served over ice, and to reach new audiences outside of their usual customer demographic. To help this happen, we needed to bring the product and party to life, so we created a content series interviewing influencers on how they like to unwind, kick back and enjoy a ice cold Jack Honey.
Influencers show Giraffe are leaders of the pack for families who eat out
We teamed up with Giraffe to help them show the world that dining out family style, is easier than you might think. Giraffe are having a re design this summer moving away from ‘World Kitchen’ to be better known as a friendly restaurant with a delicious and extensive menu to make all the family ‘feel good’.
Influencers put Shoeaholics’ best foot forward
The Shoeaholics summer campaign was all about using trusted shopping experts – aka parent and fashion influencers – to raise awareness for the offers and brands Shoeaholics have online throughout the summer, making it a convenient hub for all things affordable and stylish in footwear.
Ermenegildo Zegna launch their Tiziano sneaker collection using brand-relevant influencers
As a luxury fashion retailer, identifying and creating content with the right type of influencer has never been more important. Using creative and engaging influencers across the UK and US allowed Zegna to appeal to a wider offering of its customer base, as well as curate a collection of content which has engaging artistic and stylistic distinctions.
Celebrating International Women’s Day with Very.co.uk
International Women’s Day created the perfect opportunity for Very to celebrate its customers, as well as influencers who are most engaged with and best represent everything the brand stands for. The campaign was, in essence, a call to arms for the influencers involved to feel empowered by sharing their stories, which would in turn empower and inspire Miss Very.