Flat-out famous, these influencers have extensive reach, passionate followers and are perfectly suited to generate overall brand awareness, advocacy and that elusive press coverage. We don’t stop there – offering celebrity production, celebrity ambassadors, and celebrity strategies too.
Integrated coverage, press, paid ads, conversion.
Brand uplift, referral traffic, conversion rates.
Social Metrics: Mass impressions and mass reach.
Still in the big leagues, these influencers are particularly powerful. Since their audience is generally focused around a particular interest, there’s the opportunity to leverage their enthusiasm into engagements.
Conversion rates, referral traffic, paid ads.
Meaningful engagement leading to sales (revenue).
Social Metrics: Impressions, reach, CPE.
Thought leaders with bags of credibility, emerging influencers are on the cusp of stardom, yet manage to maintain the relatable, conversational traits of your own social circle.
Exposure to new audiences, referral traffic.
Niche engagements & grid engagements, unique fans with unique interests.
Social Metrics: Engagements and E.R%.
Despite a relatively low profile in terms of reach, entry tier influencers are experts within their spheres in the social space, and often have engagement rates soaring above the crowd.
Exploring new markets, brand loyalty, additional deliverables.
Social Metrics: Added value content, valuable click through rate.