Reports | Influencing the Future of Beauty

Two women chatting, wearing Nikes

The beauty space has never seen as much change as it has over the last 12 months and yet it's set to represent $580B in retail sales by 2027.

We dove into the trends and innovations leading the charge, unpacking the future of the industry and the pivotal role of Creators.

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Influencing the Future of Beauty

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Case Studies

Surging Gett’s brand visibility

Boosting brand awareness for Gett during the quieter summer months.

Reviving Resolutions: Keeping fitness goals alive with lululemon

Keeping fitness goals alive with lululemon & the 'Together We Move' initiative.

Establishing Panasonic as a leading authority in the haircare sector

Tapping into daily routines & wellness rituals for Panasonic Personal Care.

A floral Easter tablescape

Tapping into trends to boost sales for John Lewis

Creating culturally relevant, trend-driven content to drive sales for John Lewis

Saoirse-Monica Jackson with eBay handbags

Driving Trust in eBay's Luxury Handbag Category

Leveraging creators to educate audiences about eBays' AG

Influencer packing her flat up into boxes

Building a community of Rightmove fans on TikTok

We successfully grew Rightmove’s TikTok following by 1127% over a 6-week period

Influencer decorating their Christmas tree

Generating Festive Feelings With John Lewis

Placing John Lewis at the centre of festive experiences on socials

Influencer carrying H&M shopping bags

Raising Brand Awareness with Spark Ads

Boosting awareness, reach and memorability on TikTok using Spark Ads.

Extra Refreshers Connects Influencer Campaign

Reaching 15M Gen Zs on TikTok

How we made Refreshers relevant to Gen Zs.

Chicago Town Connects Tiktok Content

Writing A Social Strategy That Connects With All Pizza Fans

Making the brand front of mind with the right audience on TikTok.

Fearne Cotton for eBay home and garden

Driving Purchase Consideration With A Celebrity Ambassador

Rasing awareness + consideration with an aligned ambassador.

Carte Noire and Standard Issue podcast

Driving Consumer Trial With A Social Strategy

We turned 30–45-year-olds into new Carte Noire customers.

Kurupt FM for eBay sneakers

Bringing Awareness To A New Sneaker Service

Launching a new sneaker service with 1M impressions.

eBay Sneakers in Morleys

360 Community Engagement

Growing eBay sneaker's share of voice.

Jack Daniels Honey Tennesse Billboard

Using Social To Drive Trial

How we increased sales by +7% with a social campaign.

Lavazza Thumbnail

Making Lavazza Relevant To Gen Z

Creating effective reactive TikTok content for a heritage brand.

Very.co.uk Connects social influencer content with @simonepowderly

Driving Sales with Creators

Acquiring new customers, driving sales + proving ROI with creators.

Let's have a conversation

Ask us how we create connections that stand out.